Kidrobot's 2026 San Diego Comic-Con lineup includes a themed Sanrio plush charm debut. Confirmed via Kidrobot's official SDCC 2026 exclusives listing, the Hello Kitty and Mimmy Devilishly Cute Plush Charm 2-Pack Bundle is priced at $28.99 for both, or $14.99 individually.
This is a confirmed SDCC debut with locked pricing, so here's what's included.
Kidrobot's official SDCC 2026 exclusives listing confirms the following:
Pairing Hello Kitty's traditionally sweet branding with a "devilishly cute" twist gives Kidrobot a distinctive angle within the crowded Sanrio collectible space, leaning into the kind of subverted-cute aesthetic that has become a recurring theme across several of Kidrobot's convention-exclusive collaborations.
Mimmy, Hello Kitty's twin sister, appears far less frequently in mainstream Sanrio merchandise than Hello Kitty herself, so pairing the two together in this charm set gives dedicated Sanrio collectors a genuine reason to pick up the bundle rather than settling for a Hello Kitty solo release.
For displaying both charms together, EVORETRO's acrylic modular case keeps the pair protected as a matched set.
For giving the charms standout shelf presence, EVORETRO's acrylic display risers add elevation among other convention exclusives.
As an SDCC 2026 exclusive, this bundle's initial availability is tied specifically to the convention itself, meaning collectors who can't attend in person should watch Kidrobot's online store for any post-show restock rather than assuming general retail availability.
Kidrobot has built a recurring presence within Sanrio's licensed collectible space by leaning into stylized reinterpretations and themed convention drops rather than straightforward character likenesses, and this "Devilishly Cute" charm pairing continues that pattern by giving Hello Kitty and Mimmy a design twist specific to the SDCC release rather than a standard retail look. That approach lets Kidrobot differentiate its Sanrio output from the character's much broader everyday merchandise footprint, which spans everything from apparel to home goods, by giving convention-focused collectors something distinctly tied to the show itself.
Pricing the pair at $28.99 together versus $14.99 individually gives collectors a modest but real incentive to pick up both charms rather than choosing a single favorite, a pricing structure common across Kidrobot's convention-exclusive charm and pin releases. For collectors already committed to completing the set, the bundle price effectively saves roughly a dollar over buying both separately, a small but deliberate nudge toward full-set collecting rather than a single-character purchase.
Unlike full-size plush or vinyl figures, charm-format collectibles are built around portability and display flexibility, attaching to bags, lanyards, or display cases rather than standing alone on a shelf. That format broadens this release's appeal beyond dedicated Sanrio shelf collectors to convention-goers looking for a wearable or attachable souvenir, a distinct buying motivation from a standard static figure purchase, and one that tends to move faster at a show floor than larger, pricier collectibles.
Because Mimmy appears far less often in mainstream Sanrio merchandise than her twin sister, her inclusion here gives this specific bundle a chase appeal that a Hello Kitty solo release wouldn't carry on its own. Collectors specifically tracking Mimmy-focused releases have comparatively few entries to choose from, which tends to support stronger secondary-market interest for underrepresented characters within an otherwise saturated franchise, and gives this bundle staying power beyond the convention weekend itself.
Convention-exclusive debuts like this one typically generate demand disproportionate to their production run, since availability is tied to a single show weekend before any wider release decision is made. That scarcity dynamic is part of why Kidrobot continues to use SDCC as a launch platform for its Sanrio collaborations rather than debuting them through standard retail channels, giving attendees first access to designs that may or may not see a broader rollout.
If Kidrobot does bring this bundle to its online store after the convention, pricing and packaging would likely mirror the SDCC debut given how the company has handled similar charm releases in the past. Collectors who miss the in-person exclusivity window shouldn't assume the design disappears entirely, though a restock is never guaranteed and typically depends on how strongly the line performs at the show itself.
$28.99 for both, or $14.99 individually.
Hello Kitty and Mimmy.
It debuts as an SDCC 2026 exclusive; general availability is unconfirmed.
"Devilishly Cute."
Kidrobot hasn't confirmed a specific production number, though SDCC exclusives typically carry limited initial quantities tied to the show.
No, both are available individually at $14.99 each in addition to the $28.99 bundle price.
This Hello Kitty & Mimmy charm bundle gives Sanrio collectors a genuinely distinctive convention exclusive, made more appealing by Mimmy's rare inclusion. Watching for any post-SDCC restock is worth doing for collectors who can't attend the show in person.
Having a case and risers ready means both charms will be properly displayed once they arrive.
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