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McFarlane Toys Brings Back Red Hood as a DC Gold Label SDCC 2026 Exclusive

Jason Todd's antihero alter ego is back at McFarlane Toys' convention booth. Confirmed via McFarlane Toys' official SDCC 2026 reveal, this DC Multiverse Gold Label Red Hood exclusive is priced at $29.99 and available at Booth #1915, with an EQL online lottery for collectors who can't attend.

This is a confirmed exclusive with locked pricing, so here's what's included.

What's Confirmed About This Red Hood

McFarlane Toys' official SDCC 2026 reveal confirms the following:

  • Price: $29.99
  • DC Multiverse Gold Label exclusive
  • Inspired by Batman: Under the Red Hood, featuring Jason Todd's classic look with updated paint applications
  • Available at McFarlane Toys' SDCC Booth #1915
  • Also offered through an EQL online lottery for fans unable to attend

Why the Under the Red Hood Design Matters

Basing this exclusive specifically on Jason Todd's classic Under the Red Hood look, rather than a more recent comic iteration, gives collectors a version tied directly to one of the character's most recognized storylines, paired with updated paint work over the earlier release.

Navigating the EQL Lottery

Offering this figure through both the physical SDCC booth and an EQL online lottery gives non-attending collectors a real path to ownership, though lottery-based releases typically carry lower odds than an in-person line, making it worth entering as early as the window allows.

For displaying this exclusive alongside other DC Multiverse figures, EVORETRO's acrylic modular case keeps it dust-free and protected.

For giving convention exclusives shelf presence, EVORETRO's 4-step acrylic display stand adds a dedicated display tier.

Common Mistakes Collectors Make

  • Assuming this figure is only available at the physical SDCC booth, missing the EQL lottery option
  • Confusing this classic Under the Red Hood look with more recent DC Multiverse Red Hood releases
  • Missing the $29.99 price point and overpaying on early secondary market listings
  • Leaving a convention exclusive unprotected before deciding on long-term display

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Frequently Asked Questions

How much does this figure cost?

$29.99.

Where can I get it if I'm not at SDCC?

Through McFarlane Toys' EQL online lottery.

What comic storyline inspired this figure?

Batman: Under the Red Hood.

Where is the physical booth located?

Booth #1915 at SDCC 2026.

Final Thoughts

This Red Hood exclusive gives McFarlane Toys' SDCC lineup a strong classic-look callback at an accessible price point. With both the booth and EQL lottery confirmed, it's worth entering the lottery early if attending in person isn't an option.

Having a case and stand ready means this exclusive stays protected and displayed from day one.

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